Secrets to Creating Wealth by Stephen Pierce

Stephen Pierce is a master of wealth creation and a top Internet marketing guru. To see him speak is an experience in itself. He has a wealth of knowledge and experience that will give untold benefits to anyone wanting to develop an online business. An amazing person - check out www.stephenpierceinternational.com/

The Secret by Rhonda Byrne

Inspirational - Essential reading for all those determined to create wealth and freedom for themselves. You hear people like John Childers and Bob Proctor refer to it often. A must for all Internet marketers.

This exclusive combination pack consists of both the hardcover book The Secret by Rhonda Byrne and the DVD The Secret (Extended Edition). Together these two titles provide the best introduction to the Law of Attraction and how you can use it to achieve success in all aspects of your life including work, relationships, wealth creation and finding true happiness. The DVD provides an impactful introduction and overview to the key ideas which the book develops futher. The DVD is the new extended version of The Secret in which Rhonda Byrne and other contributors explain The Law of Attraction and its application to health, money, relationships, happiness etc. The DVD is very well produced and makes its points clearly and forcibly leaving the viewer wanting to learn more. We strongly recommend you watch it first before embarking on the book. The book further develops the ideas raised in the DVD with contributions from 30 of the leading Law of Attraction writers and has an excellent bibliography. The book also explains how to use techniques such as meditation, positive thinking and visualisation to strengthen The Law of Attraction which resides in all of us.

How to Publish a Book and Sell a Million Copies by Ted Nicholas

By one of the real guru's of internet marketing who is personally responsible for selling over a billion dollars worth of products. Ted Nicholas is one of the masters.

The book provides aspiring authors with practical information on researching and writing, getting a book printed or produced, free publicity, marketing the finished product, and keeping control of the project from start to finish.

Words That Sell: Thesaurus to Help Promote Your Products, Services and Ideas by Rick Bayan

"A thesaurus that works as hard as you do . . . you'll wonder how you ever managed without it." Advertising Age Listing more than 2,500 high-powered words, phrases, and slogans, Words That Sell is the ultimate reference for anyone who needs instant access to the key words that make the difference in selling. Arranged by category for handy reference, it covers everything from "snappy transitions" to "knocking the competition," from "grabbers" to "clinchers." There are 62 ways to say "exciting" alone; 57 variations on "reliable"! Whether you are selling ideas or widgets, Words That Sell guarantees the expert sales professional an expanded, rejuvenated repertoire and the novice a feeling of confidence. Features: -Cross-referencing of word categories to stimulate creative thinking -Advice on targeting words to your specific market -Tips on word usage -A thorough index -A concise copywriting primer -A special section on selling yourself The first real improvement to the thesaurus since Roget, Words That Sell is an indispensable guide to helping you find great words fast.

A must-have for anyone having to do anything with words. It's an absolutely fantastic source that will help you make a powerful impact whenever you try to impress someone in writing or speech. And I mean anyone!

Pyschology of Persuasion by Robert Cialdini

The human mind is a wonderful thing, capable of the most wonderful thought processes and ideas. Yet the brain is on automatic pilot for most situations. That allows the conscious mind to really focus. The drawback is that some people will use our conscious inattention to sneak one by us, like a fastball pitch to a hitter looking for a change-up. Influence, the book, is very useful in this regard, because it uses interesting examples to help us be aware of our own tendency to let automatic pilot thinking take over.

Since I first read this book many years ago, I have been watching to see if the circumstances I see support or invalidate Professor Cialdini's points. By a margin of about 9 to 1, Cialdini wins. Given that we are easily manipulated by our desire to be and to appear to be consistent with our past actions and statements, swayed by what the crowd is doing, and various other mechanisms, the only way we can be armed against unscrupulous marketing is to be as aware of these factors are the marketers are. At the same time, I appreciated how the book explores the ethics of when and how much to apply these principles. Without this discussion, the book would come off like Machiavelli's, The Prince, for marketing organizations. That would have been a shame.

By dealing with the ethics, Professor Cialdini creates the opportunity to educate us intellectually and morally. Well done! I have read literally dozens of books about marketing and selling, and I find this one to be the most helpful in thinking about how influence actually works. Even if you will never work in marketing, you will benefit from reading this book in order to better focus your purchases and actions where they fit your needs rather than someone else's. Review - Professor Donald Mitchell

An absolute must for the successful copywriter.

Trance-formations: Neurolinguistic Programming and the Structure of Hypnosis By John Grinder, Richard Bandler

This book is a transcription of a seminar given by the authors. It works well because in writing the book they have paid attention to their own teaching and convey their material with skill and consummate art. Here you will learn not only how to emulate Ericksons hypnotic techniques but also to understand how and why they work. This added knowledge helps you learn to frame inductions that are appropriate and relevant to each context, and all the more powerful for being so. As you listen to the story unfold, the picture becomes ever clearer until you feel you knew it all along. Probably you did, and soon you will understand why.

It's difficult to get hold of and you may have to pay a premium.